Transit Ads are a “Go”!
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The wheels aren’t the only things on the bus going ‘round and ‘round. If you’ve invested in transit advertising, your message is going all ‘round and through the town. Not only do you get high coverage, but transit advertising is one of the few mediums that offers a full range … Read More

No, Your Kid Couldn’t Have Designed Google’s New Logo.
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We’ve come to expect changes in the Google logo thanks to the daily updates created by artists and designers to celebrate history and achievements. But the change Google made to its logo on September 1 was different. This time, it stuck. Gone are thin serifs that have represented the ever-growing … Read More

Top 10 Reasons You Should Be Working With a Freelancer
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Every business that doesn’t employ in-house marketing and creative teams has the choice to hire the services of either an agency or a freelancer. Being a freelancer, I’m kind of partial to the businesses that choose freelancers. For the rest of you, why should you choose a freelancer over an … Read More

Ad Design: Good Doesn’t Equal Effective
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Let’s face it, good ad design doesn’t always equal effective ad design. Oh, you won an Addy? That’s great. Did it move your audience to action? No? Then you’ve accomplished good design, but it wasn’t effective. Or did you sacrifice every artistic instinct in your body to design an effective ad … Read More

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