Constant Reminder Multimedia Campaign
The Wellness Coalition, Montgomery, AL
Thanks to a federal grant from the CDC, The Wellness Coalition was able to market their free health resources to the general public. As part of this effort, we developed the spirited character, “Constant Reminder” for a commercial where he “popped” into people’s lives to remind them to make healthier wellness choices.
Public response to the character was to high that we soon expanded Constant Reminder into a fully realized multimedia campaign. Constant Reminder has been featured on TV and radio ads, direct mail, print ads, newsletters, digital ads, social media, and more. The Constant Reminder video campaign even went on to win both Telly and Abby Awards.