Running a nonprofit can be a rewarding experience, but it’s not without its challenges. One of the biggest obstacles nonprofits face is finding ways to market the good work you do with the budget you don’t have. A limited budget means that you have to make every marketing effort count. Here are 4 ways to
The wheels aren’t the only things on the bus going ‘round and ‘round. If you’ve invested in transit advertising, your message is going all ‘round and through the town. Not only do you get high coverage, but transit advertising is one of the few mediums that offers a full range of pricing that can accommodate
Twitter is a great platform to grow your business, but it’s ever-changing. New user-based research, capabilities, and ways to interact are always on the horizon. It can be tough to stay on top of things. Below are 7 ways you can keep up with the curve and improve your online interactions, get new clients, expand
Have you ever picked up an ad or a brochure with an attractive but vaguely familiar face on it? You start thinking to yourself, “Do I know her? Is that my husband’s friend from college? Is that someone I used to work with?” Then it hits you—you saw her in another ad for a completely
Every time I turn around there is a new social media app. Maybe if I stopped wasting time spinning in my office chair—thereby reducing the number of times I turn around in a day—there wouldn’t be so many social media apps. But let’s be honest, social media is here to stay and I’m never going
With technology, it has become easier for public relations professionals and agencies, big or small, to offer big-league services. Forget outdated traditional PR practices; modern PR pros are using different types of online applications and software products which have proven to enhance and make operations more efficient and productive. Below are some of the top-rated PR
Recently I’ve noticed that reading news or other articles on my phone may no longer be an option for me. The reason? I now spend most of my time disabling digital ads that pop up on top of the article, scroll with my screen, crawl along the bottom, or play mysteriously in the background. Here’s
In Hiring a Copywriter Part 1: Trust Us, You Need One, we laid out some of the reasons you should consider hiring a copywriter. You were totally convinced, right? And now you need to know how to find the best copywriter out there. Well, don’t bother. You don’t need the best copywriter out there.
This has personality and is surprisingly human. What about your brand? We live in a largely self-aware, consumerist society. Most consumers know that they are caught in a marketplace and that they spend a significant part of their lives consuming goods from it. They also recognize brands when they see them but the
No one knows your business better than you, right? So why should you have to hire a writer to ask you a bunch of questions and write what you were going to write anyway? Simply put, a good copywriter knows the ins and outs of ad, web, and promotional copy better than you. They also
Copyright © 2026 | Peter Parker Creative, LLC
Copyright © 2026 | Peter Parker Creative, LLC
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